Capacity is stretched thin and supply chains are in disarray. To keep assets moving, freight brokers and motor carriers are utilizing new mobile strategies to stay connected with drivers and provide tools they need to work smarter (both inside and outside the cab).
Transportation companies have competing interests when choosing mobile technology. For efficiency’s sake, they can deploy an off-the-shelf product. To set themselves apart from the competition and meet specific user needs, they can also invest in custom digital solutions.
Fortunately, both can be done with a single, affordable platform that quickly adapts and deploys to meet specific needs in the office and over the road.
The platform, Transflo Mobile+, can be easily customized to match any company’s branding creating a user experience for drivers that simplifies work and offers conveniences they won’t find elsewhere.
Transportation providers can purchase the Transflo Mobile+ app in a “white-label” version. This allows for customization including company logo, color palette, and menu options. The dials and menu items provide quick access to critical information like Hours of Service, weather conditions, and truck navigation.
Fleets can provide drivers an authentic user experience that starts in the recruiting stage. Motor carriers are sending new driver recruits a link via text or email to download their white-label mobile app from the Google Play and/or App Store.
Before a driver comes to the office for orientation meetings, fleets can use the Transfo Mobile+ app to provide access to online training modules and digital employment forms to start the process remotely.
The menu of workflow tools opens when drivers take the first load. As standard, the app comes with access to hours of service data, weather, and truck navigation. Each driver and load are different, and the menu of items can be customized to match individual user preferences and operating conditions.
The menu of workflow tools can also be enhanced with add-ons from Transflo partners such as Cat Scale, Drivewyze, and CoPilot truck navigation to automatically inject load stops and details into routes.
Fleets can also add custom features and integrations. Transflo handles all the testing and validation when expanding mobile functionality to get everything ready for production.
Mobile workflows stretch beyond dispatch and trip planning. Fleets also use the Transflo Mobile+ app to conduct surveys with drivers and send personalized messages that show appreciation, offer coaching tips, and notify drivers when opportunities arise to run dedicated lanes, among other possibilities.
Workflows don’t have to stop when drivers leave a company. Dispatch features can be deactivated, but fleets can still use the app to stay connected with former drivers through post-employment surveys and messages.
In short, the customizable Transflo Mobile+ app is thoughtfully designed to help truck drivers work smarter and automate office tasks to save time and apply resources to areas that are most effective.
For more information about Transfo Mobile+ and how it can be adapted to meet your needs please visit https://www.transflo.com/mobile/